动销率计算公式是什么?什么是动销率
自营线上店铺其实要算很多的东西，比如动销率，今天就给大家讲一下动销率的问题，淘宝动销率计算公式是什么?怎么算?这是每一个做电商的卖家都要知道的问题哦。
1.动销率计算公式是什么?
商品动销率计算公式为：商品动销率=(动销品种数 /仓库总品种数)*100%
动销率80%是及格线，90%是优秀，100%是最好(这个是一个均值，不是每个类目一样!)大家尽量去做到7天，如果不可以就降低一下标准做到30天吧。那这个动销率是什么算的呢?你的动销率越高那么你的店铺权重就越高。
有的掌柜店铺宝贝非常的多，这样是不对的。刚刚开店的掌柜店铺不要上架太多的产品。因为你的店铺上太多产品没有销量的话就会影响动销率，从而影响到店铺权重。动销率越高，那么滞销率越高。你的店铺权重就会降低。所以说不要去上太多的产品一定要保证我们店铺的动销，做好关联销售。
2.什么影响了动销率?
搜索人气的少的产品，代表现在的市场对你的产品没有兴趣。因为搜索人气少就说明需求的人少。一个新产品上架就必须给它一个助力。让它上架这段时间内有一定的展现就是让消费者看到，检测它是不是一个好的宝贝，而大部分的卖家都是在上架宝贝后没有做宝贝上架计划。
没有去分析市场和自身情况就定价，没有人购买就要想为什么，到底是没有展现还是没有流量，还是点击率不高，还是没有卖点等等。建议大家上架产品选择合适的价格区间。
很多人都会有一种跟风的心态，看到哪个爆款好卖，就仿照着去做，到最后，前期准备好了，有销量，有排名，可是一样卖不出，为什么?因为大家都一样了，根本没有办法分清楚你们几十个同款里面哪个是好产品，那么消费者只有选择销量最高的，这种也是最安心的。
没有销量的产品下架、删除、重新上新款(如果没有新产品那就把产品重新编辑上架)这样产品就会有新的ID，新的连接。就会让淘宝认为你是有新的产品上架同时保证了上新率。也不要一天删除太多的宝贝，这是给大家的一个建议。避免淘宝系统对你的店铺产生误解。
动销率大家可以简单的理解为店铺上了10个商品，每一个商品都有人买的话就是百分之百，只有5个商品有人买的话就是百分之五十。
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