花王水漆家具漆2020年中总结会议：超常态，创未来！
为总结2020年上半年工作，全面复盘经营目标完成情况，科学部署下半年各项计划，花王水漆家具漆于2020年7月1日，以视频会议的方式，集结全国6大生产基地与各大水漆服务中心的高精尖水漆研发与应用工程师、商务精英、营销精英等，组织召开为期4天的2020年中总结会。 调整思路，更新观念，狠抓落实！花王水漆家具漆2020年中总结会整体由内部述职、水漆服务中心亮点市场分享、技术与销售研讨会、新品&特殊工艺推介以及家具漆营销工具操作培训组成，为实现2020年既定战略目标，保持下半年高速增长，全面激发内生力量。 举一纲而万目张，述职&市场分享，不是一场演说。
让团队的脚步与集团战略同频共振，是花王水漆家具漆营销与技术精英最基本的思维态度与价值贡献。在各水漆服务中心亮点市场分享后，集团董事长方学平先生根据各中心的特点、面临的市场开发问题，给予精准点评，凝心聚力以更强大的姿态迎接水漆家具时代。各营销部也先后在所处生产基地完成述职与下半年工作部署。 本次产品技术培训在前期策划中充分征求一线营销人员的意见，针对各市场销售推广情况，制定“PU高通透+肤感漆”、“PU科技木皮专用PU漆”、工业水漆以及UV漆新品课程与实操培训，以“培训+推广”双轮驱动的水漆营销模式，为下半年家具漆营销再上新台阶打下了良好的技术基础。 不管是一个国家还是一个企业，只有与时俱进才能永远保持竞争力。本次年中总结会特邀请《家具上下游》创始人邵颐博士带来《家具漆营销工具操作》培训，通过现场引入“销售模拟实战”，创新应用花王水漆家具漆专属O2O营销工具，化繁为简，打造花王水漆家具漆数字化服务名片（点击文章底部“阅读原文”即可浏览）！
花王水漆2020年中总结会议圆满召开，无疑为在充满不确定性的“后疫情”时代环境下奋力开拓的花王水漆家具漆营销&技术精英，打下一剂强心针。百分之两百实现2020年家具漆既定战略目标，花王水漆准备好了！
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