高德瓷砖裂变成交系统,社交获客新利器
一直以来,线下都是家居建材行业营销的主战场。但今年新冠肺炎疫情肆虐期间,线下停摆,给家居建材行业带来不小的冲击和压力。
面对线下困局,布局线上营销,进行线上推广、线上获客、线上服务成为越来越多品牌的选择。
“线上营销”模式风靡的背后,是互联网对传统建材行业用户经营方式的渗透,也是高德瓷砖顺势而为,主动拥抱市场,布局社交获客成交系统,以大格局推动高德瓷砖大发展的创新变革。
01.高德裂变成交系统上线
高德瓷砖裂变成交系统是高德瓷砖总部为终端经销商量身定制的智能化获客平台。通过互联网+营销,借助拥有10亿用户的微信社交生态,切实解决当前经销商面临的获客难、推广难、转化难、盈利难问题,抢占社交流量的红利高地,提升潜客转化。
活动案例展示▲
02.三大优势,提升潜客转化
借助裂变成交系统的天然优势,高德瓷砖建立起六星营销服务体系,用领先竞争对手的方法赢得市场竞争。
● 裂变获客,自动成交:让用户成为自来水
通过秒杀、特价、拼团、奖励金等激励机制驱动用户主动邀请好友,并借用户社交关系链快速传播拉新,从网络生态获取更多流量,达到裂变的效果,并实现获客、待客、留客的无缝衔接,帮助门店低成本快速营销转化,促成自动成交。
● 富媒体展示:品牌直接抵达用户
裂变成交系统有H5和小程序两种入口,依托强大的系统后台提供丰富的内容展示。可接入短视频、直播、官网外链、门店、产品等富媒体信息,加强用户对活动、产品、品牌的了解,让品牌直接抵达消费者心中。
裂变成交系统内置丰富的营销应用模块,满足不同的营销需求,经销商可按需自由选择应用模块,独立设置门店活动信息,建立专属的营销生态。
更强的自定义性,可为门店生成独立推广链接,为消费者提供个性化、人性化的产品与服务体验,提升终端竞争力,实现全网裂变获客。
门店个性化链接▲
作为一个集裂变获客、推广宣传、转化成交于一体的智能化营销裂变流量平台,裂变成交系统全面支持联盟活动、工厂联动、单店活动等营销类型,打通线上营销+线下体验,成为高德瓷砖打造六星营销服务的新利器。 高德瓷砖六星营销服务▲
通过裂变成交系统,可帮助门店实现低成本精准获客、异业联盟带单、活动宣传推广、高效率管理门店、下级分销招募、门店员工招聘六大功能。
高德六星营销服务的落地全面提升品牌和活动的口碑度和权威性,帮助经销商提升销量和沉淀用户,让门店轻松链接亿万用户,实现引流、拓客、爆客等目标,将流量转化为销量。
经过精心筹备,高德瓷砖5.1天猫裂变全国联动大促正式启动,百城千店,同步出击,并全面接入裂变成交系统。
作为迎战五一的利器,门店通过专属活动链接,促成线上+线下双向引流,实现售前售中售后无缝转接协同,组合拳出击,全面领跑行业“五一”营销大战。
高德瓷砖顺应市场变革趋势,打造智能化营销裂变平台,整合线上+线下资源,赋能转型升级,必将赢得下一个十年的竞争。
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