16%的iPhone用户转华为，是因为价格？背后的原因并不简单
手机市场因为其更新换代速度太快，竞争都是非常残酷的，毕竟市场总共就是这么大，一个品牌衰落了或者说一时不景气，其拥有的市场份额必定会被更有竞争力的品牌而抢占。今天，笔者想说的就是苹果与华为这两个品牌。据消息报告，在2019年第一季度的中国智能手机市场上，iPhone用户转为华为手机的比例从12.6%增加至16%，这情况对于苹果来讲不容乐观。
自从苹果因为2018年三款新iPhone的销售滑铁卢之后，苹果就因此遭受到了比较大的损失，不仅要缩减新iPhone 的备货量，还不得不砍掉订单，甚至导致与三星合作的OLED屏幕供应订单达不到标准，从而需要支付三星一定的赔偿损失。总之苹果去年新iPhone 的市场是一片低迷，貌似低价促销也是从那时候开始了。随后，尽管苹果又做出了很多的措施补救，也挽回了不少，但是不可否认，苹果再没有回到销售顶峰了。
所以，对于今年苹果即将发布的新iPhone ，不少人都一直密切地关注着。今年的新款iPhone将有三款，分别为iPhone11、iPhone11Max和iPhoneX11R，但是它们的备货数相比于去年来说减少了3分之1，不少人猜测是因为苹果新机升级幅度小，苹果对于自身没有信心，笔者认为，这也许是其中一个原因，但是更重要的是苹果可能再经不起任何重大失误和过错了。从去年开始，苹果的境况就一直没有得到太大的改善，如果一直下去，苹果真的很有可能错过了最好的时机，再也不能重返销售颠覆了，自然也不能超越了？而且也会相应增长了其他品牌的实力，这对于苹果而言是极大的不利。
何况趁着苹果“虚弱期”，中国很多国产品牌都崛起了，其中领衔的应当属于华为，在今年的手机市场上，华为的5G、柔性折叠屏手机可是出了很大的风头，而苹果在今年却还未有触碰到这一市场的意图，在这部分市场上，无疑苹果失去了先机。余承东也曾表示过华为的目标远远不至此，华为将会更加努力，积极达到各方面都是全球第一，其对苹果产生的威胁越来越大。
所以说今年苹果的新iPhone真是备受瞩目呀！不仅事关苹果自身未来的发展，也事关未来中国智能手机市场上的各品牌分配变化，甚至对于众多品牌公司的发展计划都会有一定影响。而对于用户来讲，新iPhone手机的性能、体验感等还是更为重要。所以说，在手机市场竞争中，把手机做得更好、更受欢迎比任何手段都更为重要！
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