索尼移动的难兄难弟，LG发布第一季度财报 智能手机业务继续亏损
近日，LG公布了其在今年第一季度的财报，第一季度LG的营业利润约为8996亿韩元，约合7.9亿美元，相比于去年同期的1.1万亿韩元，LG今年的营收明显下降严重，至于营收下降的原因，LG官方表示这是收到了移动业务的拖累，电视业务的竞争压力。
LG的移动业务这些年和索尼移动一样，都是出于亏损之中，不过两者之间却有着惊人的一致性，那就是都宣布不会放弃智能手机业务。不过现在的LG移动却是早已经退出了中国大陆的市场，不再参与中国大陆内部激烈的市场竞争。
在去年一年里，整个智能手机市场都开始出现出货量下滑的现象，连三星、苹果这样的智能手机巨头都遭遇了影响，更别说LG这样的小厂商了。尽管LG移动的亏损有LG的其他业务，例如显示面板业务、电视业务这些来兜底，但就目前的情况来开，LG移动想要实现盈利非常困难。截止今年，这已经是LG移动连续第七个季度的亏损了，在世界范围的出货量仅为3%左右。
因此，有不少媒体都在猜测LG会不会最终放弃智能手机业务。不过LG给出的答案却和索尼的惊人一致，大概就是说未来智能手机的地位将越来越重要，LG的其它业务都和智能手机有关，包括汽车和家电，因此并不会考虑退出智能手机行业。
在智能手机行业，LG和索尼一样，从来都是走自己的路。LG也一直采用双旗舰策略，有G系列和V系列。两款旗舰在外观设计方面都很有自己的设计特点，早在好几年前LG就曾推出过弯曲屏幕的的手机，后盖采用皮革材质，在手感上非常出众，随后在LG v30上更是搭载双屏结构，一块小屏+一块大屏的结合。此外，LG的手机一项都非常重视手机音质，早早就搭载了各种顶级HiFi芯片，是那些喜欢音乐的朋友的最爱。不过尽管LG的设计很有自己的特点，不过太过于剑走偏锋了，最终也没有得到太多人的认可。
不过近年来LG手机的设计逐步回到正轨上来了，设计的特点也符合了潮流，也拥有全面屏、OLED屏等设计元素。只不过购买的人很少，和索尼一样成为智能手机行业中的难兄难弟。
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