阿里联手百联打造新零售,耗巨资10亿成立便利店,京东怕了吗?
提起新零售相信接触互联网行业的人士都有所了解,新零售是马云在云栖大会上提出来的,马云从掀起电子商务热潮便一直没有退去,电子商务无疑是造福了我们消费者,带动了很多就业岗位,互联网经济也出现爆发。我们在可以通过网购买到世界各地的东西,但是现在电子商务行业已经出现沉淀,阿里京东增长趋势也逐渐放缓,这时就需要对电子商务进行改革了,新零售便是电子商务发展的趋势,让消费更加方便。马云提出后给行业带来了光明,很多企业布局。阿里虽然在生鲜电商深耕已久,但在便利店还没有起步。近日阿里联手百联集团耗巨资10亿打造的新零售便利店在上海开业。有网友调侃:京东怕了吗?
很多朋友说便利店什么时候也成新零售的一部分了,我们可以把便利店看做一个网店,我们在网上购买的东西完全可以在实体便利店购买,这也是把虚拟的网店变成了现实。这次阿里联手百联集团也是重仓布局,拓展新的局面。这个联手便利店叫做“逸刻便利”首家门店昨天在上海大宁中心广场开业,由百联持股57%,阿里持股43%。为何阿里会选择百联呢?百联是中国零售第一品牌,旗下有华联超市、联华超市、奥特莱斯等品牌,在便利店上也是行业的霸主。而且百联也是上海的企业,阿里还是联华超市第二大股东。其实百联有自己的便利店品牌“快客”,在全国有1422家店。不过上海市场上被一些外资品牌占领全家、罗森、7-11等,此次联手希望打破僵局。逸刻便利此次在上海签下20-30家网点,预计规划2019年开500家门店。占地500平方米相当大了,除了便利物品还提供餐饮产品。
阿里百联联手由百联负责运营,阿里负责开发后台系统。阿里巴巴集团CEO张勇担任逸刻便利副董事长一职,这次联手旨在打破上海市场的僵局也为全国市场做了铺垫,对于竞争对手来说更是致命一击。京东苏宁也是新零售重要的竞争者,京东目前在全国开展京东便利店,刘强东曾表示未来五年要在全国开100万家店铺。苏宁小店实力也不容小觑,目前在全国开业1万家店铺,算是最具实力的竞争者了。但是阿里百联联手的便利店规模要比普通的便利店大的多,这样一来对京东苏宁冲击力很大,还有可能映射到星巴克等传统零售品牌。
相信双方联手会打造一个智能化品牌,阿里曾表示利用人工智能、数据和物联网的方式整合店面、货品、物流和支付等。虽然没能实现,但在未来几年肯定会实现的。对于阿里巴巴这样巨型的电子商务公司来说这也算是标志性的一步,阿里巴巴在产业布局上已经全方位的涉及了,面对新风口“新零售”阿里巴巴胜券在握吗?广大网友有什么想说的?对于便利店前景你看好吗?
{"weixin":{"label":"微信","name":"weixin","selected":true,"value":true,"sortid":"1","shareid":"weixin","sharetitle":"分享到微信","event":"shareToWeiXin","lang":"shareWeb_WeiXin"},"copy":{"label":"复制网址","name":"copy","selected":true,"value":true,"sortid":"2","shareid":"copy","sharetitle":"复制网址","event":"copy_url","lang":"shareWeb_Copy"},"qq":{"label":"QQ好友","name":"qq","selected":true,"value":false,"sortid":"1","shareid":"qq","sharetitle":"分享到QQ","event":"shareToQQ","lang":"shareWeb_QQ"},"sina_weibo":{"label":"新浪微博","name":"sina_weibo","selected":true,"value":true,"sortid":"4","shareid":"sina_weibo","sharetitle":"分享到新浪微博","event":"shareToSinaWB","lang":"shareWeb_SinaWeiBo"},"qq_zone":{"label":"QQ空间","name":"qq_zone","selected":true,"value":true,"sortid":"5","shareid":"qq_zone","sharetitle":"分享到QQ空间","event":"shareToQzone","lang":"shareWeb_QQZone"},"renren":{"label":"人人网","name":"renren","selected":true,"value":true,"sortid":"7","shareid":"renren","sharetitle":"分享到人人网","event":"shareToRenren","lang":"shareWeb_RenRen"},"douban":{"label":"豆瓣网","name":"douban","selected":true,"value":true,"sortid":"8","shareid":"douban","sharetitle":"分享到豆瓣网","event":"shareToDouban","lang":"shareWeb_DouBan"},"baidu_tieba":{"label":"百度贴吧","name":"baidu_tieba","selected":true,"value":true,"sortid":"10","shareid":"baidu_tieba","sharetitle":"分享到百度贴吧","event":"shareToTieba","lang":"shareWeb_TieBa"},"Facebook":{"label":"Facebook","name":"Facebook","selected":true,"value":true,"sortid":"11","shareid":"Facebook","sharetitle":"分享到FaceBook","event":"shareToFacebook","lang":"shareWeb_Facebook"},"Twitter":{"label":"Twitter","name":"Twitter","selected":true,"value":true,"sortid":"12","shareid":"Twitter","sharetitle":"分享到Twitter","event":"shareToTwitter","lang":"shareWeb_Twitter"},"LinkedIn":{"label":"LinkedIn","name":"LinkedIn","selected":true,"value":true,"sortid":"13","shareid":"LinkedIn","sharetitle":"分享到linkedIn","event":"shareToLinkedin","lang":"shareWeb_Linkedin"},"whatsapp":{"label":"whatsapp","name":"whatsapp","selected":true,"value":true,"sortid":"15","shareid":"whatsapp","sharetitle":"分享到whatsapp","event":"shareToWhatsapp","lang":"shareWeb_whatsapp"},"line":{"label":"line","name":"line","selected":true,"value":true,"sortid":"15","shareid":"line","sharetitle":"分享到line","event":"shareToLine","lang":"shareWeb_line"},"qq_weibo":{"label":"腾讯微博","name":"qq_weibo","selected":true,"value":true,"sortid":"3","shareid":"qq_weibo","sharetitle":"分享到腾讯微博","event":"shareToQQwb","lang":"shareWeb_QQWeiBo"},"peopleBlog":{"label":"人民微博","name":"propleBlog","selected":true,"value":true,"sortid":"14","shareid":"propleBlog","sharetitle":"分享到人民微博","event":"shareToPeopleBlog","lang":"shareWeb_peopleBlog"}}