新年第一波！阿里零售通开启年货节，打造一站式年货服务！
元旦全民跨年的激动时刻已经过去，2018年正式和我们挥手道别，春节也将悄然而至。每年春节，最令大家心烦的就是过年前需要准备的各种琐事，尤其是各式各样年货的准备。春节期间，商品紧销，不提前两个礼拜奔波在各种大超市里进行一场世界末日般的商品大抢购，年货是根本不可能备齐的。
不过今年，大家有福了，至少不用在屯年货上发愁——今年，阿里巴巴零售通发起了年货节——用不着再去大超市“人挤人”，楼下小店就屯足了年货，下个楼就能轻松把年货备齐！
据阿里巴巴相关人员表示，零售通整合了传统一线品牌（可口可乐，康师傅，旺旺等），网红零食进口品牌（三只松鼠，小猪佩奇，百草味等）以及各地特产（新疆，内蒙，四川等）等多个优质品牌，可以说，不管是国内国外还是天南海北，只要消费者想要的，楼下小店都能买到囤货！
阿里年货节不仅为春节期间阖家团圆的老百姓们提供了便利，还想到了因春运拥挤而没能顺利返乡的人们。阿里巴巴倡导设点在火车站，汽车站，飞机场周围的零售通在春运期间24小时开业，为没能回家的人们提供热水，速食和一个温暖的暂时歇脚地。
为给消费者屯年货提供最大程度上的便利，阿里巴巴零售通年货节在全国多个二-六线城市都发起了线下小店，以保证线下小店在春节期间的顺利运行。
为鼓励线下小店积极筹备年货，阿里巴巴为线下小店举办了跨年盛典，不仅请来了很多一线明星来热场子，还教给小店店主一些“经营秘籍”——如何用最优质的价格，进购最实惠的商品；对小店店主们来说，精神上激励有了，物质奖励也必不可少——阿里巴巴联合各大品牌商面向小店店主发起了现金红包和千两黄金作为奖励，其金额最高达2000元，对经营效果好的店主表示鼓励。
除在各城市开设线下小店之外，阿里巴巴还在全国范围内选出5千多名城市拍档——主要任务是为线下做好进货，备货，订购等服务，让小店能更好地为消费者提供服务，解除他们的后顾之忧。
随着春节将近，阿里巴巴倾力推出的零售通年货节也正式进入了高潮。阿里表示，零售通旨在通过阿里巴巴线上商店为线下小店提供最优质的货物和最便捷的进货平台，将线上线下小店尽可能融合，创造“互联网式”和“全智能化”的小店，让用户在楼下小店就能轻松买齐所有年货，为消费者提供了极大便利。
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