为什么锤子活不下去了，而魅族却能再获投资？
说到手机，现如今被大家广泛接受的有好像只剩下华为、小米了。就连OPPO、VIVO也没有了当时的火爆程度，更别说那些小众品牌的手机，可以说现如今的手机市场正在向寡头集聚。然而，在这样的情况下，同属小众品牌的魅族却迎来了一个重磅消息。根据魅族科技官宣，中共珠海市魅族科技有限公司委员会正式成立。这也就意味着魅族继获得阿里投资后，再次获得珠海市政府投资。
这对于明年就准备启动上市计划的魅族来说，无疑是一个重大利好消息，意义非凡。为此，魅族科技甚至还喊出了 "实业兴邦，国货当自强！" 的口号。然而，国内其他小众品牌确是，前有锤子手机关闭成都分公司，美图手机抱腿小米，后有360手机整合重组，小品牌的生存空间日益狭窄。可以说，小众手机品牌迎来了一场寒冬。
在这些品牌里，锤子手机和魅族可以说最为相似。在国内，都是以工匠精神做手机著称，凭借硬件设计及制造经验，以极致的做工和用料为用户打造极致的产品，在操作系统上双方也都做了极致优化，为此获得了不少的用户。同样都是走的性价比路线，罗永浩曾扬言要收购苹果，黄章被称作“中国的乔布斯”，也都是选择碰瓷苹果。
在竞争日益激烈的手机市场，光拼着性价比和用心，这是远远不够的。在中兴事件后，核心技术自主化已经是大家的共识。当年阿里，砸下5.6亿美元入股魅族。更重要的一点就是推广自家的操作系统yunOS,后期魅族也推出搭载yunOS系统的手机，但销量似乎不怎么理想。可以说，阿里将魅族作为自己系统的实验田。这对于有着思想洁癖的罗永浩来说，恐怕是不能接受的。可见，两者最大的不同就在于，魅族的黄章相比于锤子的罗永浩来说更敢于低头。
其实，魅族也有自己的操作系统--Flyme系统。该系统拥有操作流畅、色彩搭配协调，视觉感觉舒服等特点。甚至有网友表示，魅族Flyme系统是目前来说做得最好的。正是因为这些，魅族拥有了众多粉丝。但对于黄章来说生存远比其他的更为重要，有了阿里这座大山，魅族挺过这个冬天应该是没有问题的。再加上珠海政府入股，魅族的未来有了更多的期盼。
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