苹果作妖“双屏”iPhone来了，正面手机背面手表，价格让人受不了
苹果手机失去了往年强劲的竞争力，但依然是智能手机市场的代表。苹果前CEO曾表示，苹果正在变成一家“奢侈品”公司。iPhone逐渐面临“失宠”的尴尬，依然有将产品卖上万元的底气。倘若今年的iPhone XS系列的价格还在部分消费者的承受范围之内，最近俄罗斯奢侈品牌Caviar推出的一款“双屏”版iPhone XS Max，真正卖出了“天价”。
国产手机厂商已经有做双屏手机的经验，但今天要介绍的这款定制版iPhone XS Max，并没有国产双屏手机那样太多的技术含量。iPhone XS Max奢侈版在功能上与普通版本手机无异，将手机外观重新设计。机身边框由黄金打造，背面加入贵金属、珍贵矿石等材料，形成世界地图的图案，整机奢华大气。这部iPhone XS Max奢侈版最大的看点，就是将手机与Apple Watch 4进行结合。
机身正面是一部普通的iPhone手机，背面却暗藏玄机，一只Apple Watch 4直接镶嵌于机身背部，手表边框同样用黄金点缀，机身下部添加带有“Caviar”标识的黄金logo，看上去壕气冲天。这款定制版iPhone推出后，有外媒对手机的实用性产生质疑。Apple Watch如何完成充电，成为一个大难题。The Verge表示，这样的设计让Apple Watch“沦为摆设”。同时，这样的后壳设计也对手机自身的无线充电功能产生影响。
价格让不少网友直呼“受不了”。单从手机的配置上讲，普通版iPhone XS Max 512GB版本售价不过12000元，加上一只Apple Watch 4，这部定制版iPhone XS Max卖出了14.5万元的高价。怎么想都让很多普通消费者难以接受。但从另一方面讲，贵金属打造、手工定制等卖点，给这部手机增添了极高的产品溢价。
Caviar并非首次推出奢侈品iPhone，此前该品牌也有推出iPhone6系列、iPhone X等热门机型定制版本手机的经验。该公司推出的定制版iPhone，奢华和定制是最大的亮点，每部定制iPhone都有限定编号和身份信息。现在苹果手机已经不再是有钱人的标配和彰显身份地位的象征。使用iPhone的人越来越多，像Caviar推出的奢华版iPhone，也在某种程度上满足了有钱人的消费需求，自然有其存在的意义。
市场上爆款机型越来越多，“撞机”的可能性越来越高。为了追求个性，普通消费者也逐渐开始追求定制手机。像华为、OPPO等国产手机也有与超跑合作推出定制手机的先例，市场反响出色。有网友表示，这样的手机更符合国情，万元价格承受得起，性能上也有保证，因此还是很值得入手的。至于像Caviar等奢侈品厂商推出的定制版手机，实用性不高，却有极高的收藏价值。
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