苹果前CEO炮轰库克:他把手机做成奢侈品,五年内继任者就会出现
一直以来,作为一家科技公司,苹果都是令人尊敬的,特别是在创始人史蒂夫乔布斯掌管苹果的那段时间里,把苹果公司说成是世界上最有创新力的科技企业都不为过。时至今日,乔布斯已经去世了七年之久,而苹果公司也在新任CEO库克的带领下突破了1万亿美元的市值。但我们作为消费者看到的是,iPhone手机越来越贵了,今年新发布的顶级配置的iPhone手机售价高达12799元,这在以前是无法想象的。
在10月30日,约翰斯卡利在接受雅虎财经的采访时声称,苹果公司的继任者将在未来五年内出现,可能很多小伙伴们不了解,这个约翰斯卡利是什么人呢?我们知道乔布斯并不是一生都在苹果任职CEO的,他曾经被苹果公司的董事会赶出去一段时间,而在那段时间,约翰斯卡利就是苹果公司的CEO,虽然现在他已经早已离开了苹果公司,并且不参与科技产品的研发了,但对早期苹果公司的价值观还是有非常深入的了解的。
在这个采访中,约翰斯卡利表示,他认为苹果一直都是一家非常棒的科技公司,而苹果公司的现任CEO库克也将苹果公司的价值发挥到了极致,但是库克并没有把技术创新放在公司的最高优先级。恰恰相反,约翰斯卡利认为库克把苹果公司做成了一个奢侈品牌,特别是在手机方面,也就是iPhone,iPhone在有的手机中只有15%的销售份额,但利润却占了90%,现在的苹果公司更像是路易威登,爱马仕,迪奥。
除此之外,约翰斯卡利认为目前的苹果公司没有致命的缺点,在未来三年左右的时间,都会保持非常好的运营状态,但这并不代表苹果公司可以高枕无忧了。众所周知,科技行业是一个日新月异的行业,特别是智能硬件产品,迭代速度非常之快,不断有新的技术加入,如果库克继续走这种路线的话,我们最终会看到iPhone的继任者出现,这个时间有可能是五年以后,也可能是五年以内。
事实上,约翰斯卡利的这种担忧并不是毫无根据的,作为消费者的我们,可能对这点深有体会。目前iPhone手机的价格远远超出了手机本身的价值,虽然拥有着移动端最好的处理器以及最完整的生态系统,但在它高昂的价格面前,人们依然很难以接受。一般国产品牌高的内存只比低的内存版本贵700元左右,而iPhone则会贵1200元左右,连最基本的“货真价实”都做不到,更不要去谈什么性价比了。或许未来真的如约翰斯卡利所说,iPhone的继任者会出现。
{"weixin":{"label":"微信","name":"weixin","selected":true,"value":true,"sortid":"1","shareid":"weixin","sharetitle":"分享到微信","event":"shareToWeiXin","lang":"shareWeb_WeiXin"},"copy":{"label":"复制网址","name":"copy","selected":true,"value":true,"sortid":"2","shareid":"copy","sharetitle":"复制网址","event":"copy_url","lang":"shareWeb_Copy"},"qq":{"label":"QQ好友","name":"qq","selected":true,"value":false,"sortid":"1","shareid":"qq","sharetitle":"分享到QQ","event":"shareToQQ","lang":"shareWeb_QQ"},"sina_weibo":{"label":"新浪微博","name":"sina_weibo","selected":true,"value":true,"sortid":"4","shareid":"sina_weibo","sharetitle":"分享到新浪微博","event":"shareToSinaWB","lang":"shareWeb_SinaWeiBo"},"qq_zone":{"label":"QQ空间","name":"qq_zone","selected":true,"value":true,"sortid":"5","shareid":"qq_zone","sharetitle":"分享到QQ空间","event":"shareToQzone","lang":"shareWeb_QQZone"},"renren":{"label":"人人网","name":"renren","selected":true,"value":true,"sortid":"7","shareid":"renren","sharetitle":"分享到人人网","event":"shareToRenren","lang":"shareWeb_RenRen"},"douban":{"label":"豆瓣网","name":"douban","selected":true,"value":true,"sortid":"8","shareid":"douban","sharetitle":"分享到豆瓣网","event":"shareToDouban","lang":"shareWeb_DouBan"},"baidu_tieba":{"label":"百度贴吧","name":"baidu_tieba","selected":true,"value":true,"sortid":"10","shareid":"baidu_tieba","sharetitle":"分享到百度贴吧","event":"shareToTieba","lang":"shareWeb_TieBa"},"Facebook":{"label":"Facebook","name":"Facebook","selected":true,"value":true,"sortid":"11","shareid":"Facebook","sharetitle":"分享到FaceBook","event":"shareToFacebook","lang":"shareWeb_Facebook"},"Twitter":{"label":"Twitter","name":"Twitter","selected":true,"value":true,"sortid":"12","shareid":"Twitter","sharetitle":"分享到Twitter","event":"shareToTwitter","lang":"shareWeb_Twitter"},"LinkedIn":{"label":"LinkedIn","name":"LinkedIn","selected":true,"value":true,"sortid":"13","shareid":"LinkedIn","sharetitle":"分享到linkedIn","event":"shareToLinkedin","lang":"shareWeb_Linkedin"},"whatsapp":{"label":"whatsapp","name":"whatsapp","selected":true,"value":true,"sortid":"15","shareid":"whatsapp","sharetitle":"分享到whatsapp","event":"shareToWhatsapp","lang":"shareWeb_whatsapp"},"line":{"label":"line","name":"line","selected":true,"value":true,"sortid":"15","shareid":"line","sharetitle":"分享到line","event":"shareToLine","lang":"shareWeb_line"},"qq_weibo":{"label":"腾讯微博","name":"qq_weibo","selected":true,"value":true,"sortid":"3","shareid":"qq_weibo","sharetitle":"分享到腾讯微博","event":"shareToQQwb","lang":"shareWeb_QQWeiBo"},"peopleBlog":{"label":"人民微博","name":"propleBlog","selected":true,"value":true,"sortid":"14","shareid":"propleBlog","sharetitle":"分享到人民微博","event":"shareToPeopleBlog","lang":"shareWeb_peopleBlog"}}