微信这么火，为什么外国人不愿意用？原因其实很简单！
微信在中国堪称一款“国民级”的App，根据腾讯给出的数据，目前月活跃用户量已经超过十亿。不过，很多在国外生活、工作过的朋友都有发现，微信在国外并不吃香，虽然微信自身也在努力做国际化的工作，但是推进速度并不快，这是为什么呢？
小编认为，外国人不喜欢用微信的原因，或有以下几点：
1、竞争对手抢占先机
在互联网行业，先发优势很重要。在微信进入国际市场前，Whatsapp、Facebook messager等及时通信通讯软件已经在外国人之中流行开来。就像我们用上微信就难再去用别的IM软件一样，外国人也更习惯使用自己熟悉的软件。
2、使用习惯不同
微信功能丰富，吃喝玩乐一个App就能搞定，而外国人更偏向功能纯粹的应用。比如聊天一个App，吃喝玩乐一个App，发动态又是另外一个App，好处是，保证了单一聊天软件的纯粹，你永远看不到朋友圈的代购，和营销类的公共账号。
3、外国人更喜欢用短信
听上去很夸张，实际上确实是这样。在国外，很多手机套餐都附带了无限的短信甚至无限的通话时间，视频电话也很普及，因此人们没必要再额外下个App来聊天。
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