为何现在很多实体店两三个月就倒闭？老板说出真实原因，很现实
不管是大城市还是小县城，街道两边看过去几乎都是清一色的实体店，但是近些年，很多人也发现了一个问题，就是不管在哪里，很多实体店两三个月就倒闭，这样的案例太多太多。
我们知道，受电商冲击，实体店的生意确实是越来越难做，但是仅仅是因为受到电商的影响吗？在这些倒闭的店铺中，有很大一部分是受电商影响很小甚至不受影响的餐饮店，所以只能说，电商确实对实体店有影响，但并不是唯一的原因。
对于这个问题，小编私下里也询问过一些正在开实体店的老板，他们透露的真实原因，太现实！
1、现在人大部分都很浮躁，不想打工，个个想自己相当老板，都想轻松赚钱。但是对商业了解甚少，总以为开了店就是老板了，就可以数钱数到手抽筋了，岂不知生意难做，最后大部分“老板”都是在给房东打工，即使不干了收到转让费，大部分人也是赔的一塌糊涂。
2、现在城市很多商铺成了擂台，都相信自己是最棒的，不见棺材不落泪，房东笑了，老板心里在流泪，很多人见马路川流不息，但是一开张就是不来消费，没有科学的调查？非也，只是觉得别人都是笨蛋，自己上去一定大赚钱，结果自己上去一试，还不如前一个“笨蛋”呢，只好关门转让给下一个预备“笨蛋”。
3、现在商铺都是一些有梦想、没经验的人在做，以为别人做不好是别人的原因，实际上谁做都不好做。我们对面一个店面5万租金，没有哪一家超过半年的。还有一些是上市公司的展示店面，其实店铺一直在亏本，但是就是方便在股市套钱。还有一些找加盟的，一个店面亏得一塌糊涂，依然要租过来，然后招几个加盟的就关掉。
4、很多人没做路段调查，也没独特技术产品，就一味去开店。你看一些商场人流超多，可是照样开开关关的依旧不少，为什么？同质竞争。就像你卖个奶茶刚赚点钱，没多久周边可以给你连续开个七八家不同的奶茶店；卖快餐的也是，一个路段你做卤肉饭以为没人跟你竞争，打开美团发现卤肉饭覆盖这片的六七家，比你好比你便宜还送货上门，所以开店之前得清楚知道自己的核心竞争力是什么。
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