生鲜行业借势电商迎来爆发期
2018上半年，生鲜电商交易规模为1051.6亿元，在这一领域，阿里巴巴和腾讯均已通过投资的方式深度布局，生鲜电商行业即将爆发期。
据悉，上海市商情信息中心发布的《生鲜电商发展趋势报告》，据资料显示，目前的生鲜电商市场规模潜力巨大。从2012至2016年的市场规模从40亿增至950亿。2017年更是达到了1391.3亿元。
生鲜行业借助电商发展
生鲜商品由于保质期短、易损耗、物流成本过高等原因，相对于其他品类，生鲜商品并不适合做电商销售，一方面生鲜商品对物流的要求极高，既要保证在运输途中的新鲜度，又要保证送达的速度。一般情况下常用的运送方式是冷链物流，但冷链物流比一般常温物流系统的要求更高、更复杂，所建设投资也要大很多，是一个庞大的系统工程。
加上国内一线城市的交通拥堵情况严重，中国冷链物流成本更高，但随着现代物流体系的进一步完善，这一问题得到了很好的解决。对于电商从业者无疑是个好消息，完善的物流体系能够使我们商品卖到全国各地，尤其是在偏于地区，目前的物流情况也都能够送达。其次，能够帮助一些地区解决农场品滞销问题，通过网上开店扩大销路。
电商行业进入多元化
近年来，网上开始出现各种有关电商行业负面消息，误导了许多电商从业者，其实，电商行业并没有进入衰退，相反它朝着更加多元化的趋势发展，从阿里巴巴和腾讯进行深度的投资布局电商行业，以及盒马鲜生和每日优鲜所取得的成绩来看，生鲜行业的发展势头正盛，势必会成为电商领域的下一个风口。
据元典科技分析，随着阿里巴巴以及各大企业在电商上的布局，必然会影响到人们的消费方式，加之网上购物已经渗透到了生活的各个方面，人们对于网购的接受程度也更高，这对于想要从事电商创业也更容易。
元典科技作为一家专注于电商创业孵化的服务平台，已助力50000客户实现电商创业梦想，针对于电商创业者所面临创业难等问题，提供“开店指导、设计装修、活动策划、全网推广、技能培训、全程指导”等全方位的电商创业孵化服务，带领客户从入行开始，一步步学习电商创业所需知识，实现独立打理店铺、经营自己电商事业的梦想。
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