抱歉,这么好的引流方法现在才分享出来
越来越多的人开始意识到自媒体这座金矿。 最近有不少从事引流以外互联网项目的朋友加雷神我的微信,经过简单的沟通,基本都反应现在引流越来越难了。
为什么都这么说呢? 因为互联网的流量红利终结,各个平台对粗暴的留广告引流方法限制越来越严格,精准流量越来越难做了。
当你没办法解决流量问题的时候,紧靠微信上几百人的好友,任凭你刷爆朋友圈广告,也没办法给你带来持续的订单。个人或者团队想生存下去,首先要解决流量难题:现在的获客成本是越来越高。付费广告也越来越困难,所以关于一些信息流跟竞价方面就不再做过多的赘述了,今天雷神我主要来讲讲免费流量的获取方法。
百家号很多就算不做自媒体的朋友也知道,百度为了进一步服务用户,百度在百家号的基础上又推出了熊掌号。它将官网、百家号、微博等各个站点的内容和服务整合聚集在一起,并将这些内容推荐给全网的用户。简单的说,就是只要你的内容还可以,就可以展现下各大平台上,为你带来流量。
关于内容的创作方面无非也就是老几样:找准定位,内容垂直等等,说多了反而没意思。今天雷神我就直接讲讲熊掌号的权重问题。
一、熊掌号指数
现阶段而言,熊掌号指数大体上就类似于“熊掌号的权重”。而这个权重,能够直接影响熊掌号的质量。
不过熊掌号指数却也是不能单方面的来考量,要通过内容质量、用户喜爱、原创能力、领域专注、活跃表现五个维度来看熊掌号的指数。
二、熊掌号权威性
对于熊掌号来说他的权威性在于其绑定号和当中内容的质量上。如绑定微博、绑定APP、接入精选问答(之前叫做权威问答)这类,对于熊掌号的资质认证。
对于认证而言,一方面能够得到相应的权益,另外一方面也能够得到用户对号的信任度;从内容上来说,发布的内容页能够影响到我们整体的权威性。
三、熊掌号的质量度如何提升?
质量度并非只是文字的多少和图片的搭配,图文并茂只是基础。而标题和内容的相关性以及对站点而言的栏目到站方面的相关性也非常重要。
除此之外,内容上也有影响力、传播力、权威性、时效性等多方面多范围去判断。只要拥有足够优质的内容和充分符合用户体验的页面,熊掌号就可以各位的新站快速的获得流量收益。这也就很大程度上的降低了SEO优化师们的获得收益的时间和人力成本。而更多的流量,也将反哺我们的熊掌号的指数增长。
{"weixin":{"label":"微信","name":"weixin","selected":true,"value":true,"sortid":"1","shareid":"weixin","sharetitle":"分享到微信","event":"shareToWeiXin","lang":"shareWeb_WeiXin"},"copy":{"label":"复制网址","name":"copy","selected":true,"value":true,"sortid":"2","shareid":"copy","sharetitle":"复制网址","event":"copy_url","lang":"shareWeb_Copy"},"qq":{"label":"QQ好友","name":"qq","selected":true,"value":false,"sortid":"1","shareid":"qq","sharetitle":"分享到QQ","event":"shareToQQ","lang":"shareWeb_QQ"},"sina_weibo":{"label":"新浪微博","name":"sina_weibo","selected":true,"value":true,"sortid":"4","shareid":"sina_weibo","sharetitle":"分享到新浪微博","event":"shareToSinaWB","lang":"shareWeb_SinaWeiBo"},"qq_zone":{"label":"QQ空间","name":"qq_zone","selected":true,"value":true,"sortid":"5","shareid":"qq_zone","sharetitle":"分享到QQ空间","event":"shareToQzone","lang":"shareWeb_QQZone"},"renren":{"label":"人人网","name":"renren","selected":true,"value":true,"sortid":"7","shareid":"renren","sharetitle":"分享到人人网","event":"shareToRenren","lang":"shareWeb_RenRen"},"douban":{"label":"豆瓣网","name":"douban","selected":true,"value":true,"sortid":"8","shareid":"douban","sharetitle":"分享到豆瓣网","event":"shareToDouban","lang":"shareWeb_DouBan"},"baidu_tieba":{"label":"百度贴吧","name":"baidu_tieba","selected":true,"value":true,"sortid":"10","shareid":"baidu_tieba","sharetitle":"分享到百度贴吧","event":"shareToTieba","lang":"shareWeb_TieBa"},"Facebook":{"label":"Facebook","name":"Facebook","selected":true,"value":true,"sortid":"11","shareid":"Facebook","sharetitle":"分享到FaceBook","event":"shareToFacebook","lang":"shareWeb_Facebook"},"Twitter":{"label":"Twitter","name":"Twitter","selected":true,"value":true,"sortid":"12","shareid":"Twitter","sharetitle":"分享到Twitter","event":"shareToTwitter","lang":"shareWeb_Twitter"},"LinkedIn":{"label":"LinkedIn","name":"LinkedIn","selected":true,"value":true,"sortid":"13","shareid":"LinkedIn","sharetitle":"分享到linkedIn","event":"shareToLinkedin","lang":"shareWeb_Linkedin"},"whatsapp":{"label":"whatsapp","name":"whatsapp","selected":true,"value":true,"sortid":"15","shareid":"whatsapp","sharetitle":"分享到whatsapp","event":"shareToWhatsapp","lang":"shareWeb_whatsapp"},"line":{"label":"line","name":"line","selected":true,"value":true,"sortid":"15","shareid":"line","sharetitle":"分享到line","event":"shareToLine","lang":"shareWeb_line"},"qq_weibo":{"label":"腾讯微博","name":"qq_weibo","selected":true,"value":true,"sortid":"3","shareid":"qq_weibo","sharetitle":"分享到腾讯微博","event":"shareToQQwb","lang":"shareWeb_QQWeiBo"},"peopleBlog":{"label":"人民微博","name":"propleBlog","selected":true,"value":true,"sortid":"14","shareid":"propleBlog","sharetitle":"分享到人民微博","event":"shareToPeopleBlog","lang":"shareWeb_peopleBlog"}}